Wackel's Machine Shop
From Uncertain Future to Growing With MFG
Wackel’s Machine Shop is a full-service job shop specializing in industrial equipment repair and custom-machined parts. The team reverse engineers replacement components to reduce costs and lead times associated with OEM parts and produces low-volume, high-quality parts with fast turnaround. With 15+ years of experience across steel, aluminum, composites, and plastics, the shop supports customers with precision manufacturing and rapid response to equipment and line breakdowns.
“Working with us is simple. Bring us your idea or part and we’ll handle the rest with clear communication, fast turnaround, and precision craftsmanship.”
Adam Wackel, Owner Operator at Wackel’s Machine Shop
When key industries slowed, Wackel’s Machine Shop saw its workload cut in half and faced an uncertain future. After partnering with MFG, the Nebraska-based shop quickly landed new RFQs, filled its Q4 pipeline, and regained stability — turning a market downturn into diversification and nearly $100K+ in new business from just two new customers.
Before MFG
Wackel’s Machine Shop relied on traditional channels — word of mouth, cold calling, and email—to find work and quote new jobs. This made it difficult to maintain a consistent pipeline when all served industries slowed simultaneously in 2024.
Key challenges included:
- Unpredictable flow of qualified RFQs
- Limited visibility into which opportunities could turn into repeat, long-term customers
- Cold calling with no guarantee of interest from potential customers
“All the industries that I served slowed down at the same time, cutting our workload in half. I was stuck with trying to figure out this new world of: how do I get new customers that aren’t necessarily local, but need my type of services?…We were definitely on the cusp of closing our doors.”
The Solution: MFG’s Platform
Free platforms failed after 30 days, so Adam subscribed to MFG.com despite initial skepticism.
“The very first client that I reached out to, I landed a job, and the next day I had a purchase order — I couldn’t believe it.”
Rather than cold outreach, MFG connected Wackel’s with buyers actively seeking machining services, removing geographic limitations and accelerating the path from introduction to order.
Those early wins turned into long-term working relationships.
“MFG serves as a bridge between manufacturers and companies seeking their services. By emphasizing the development of strong working relationships, the platform enables you to expand your customer base and removes the geographical limitations that previously restricted us.”
The Results
Within 45 days of joining MFG, Wackel’s Machine Shop stabilized its pipeline despite ongoing slowdowns across legacy industries.
- Q4 pipeline filled after experiencing a 50% workload reduction
- Nearly $100K in revenue from just two new MFG-sourced customers
- No layoffs, keeping machines running and the team fully utilized
- Diversified customer base, reducing reliance on any single industry
“Between the first customer that I got right away and the second customer, we were able to fill our pipeline in the 4th quarter that kept us from having to send people home… We’ve been able to keep everyone busy and keep machines running off of the new accounts that we picked up through MFG – that obviously would not have happened without MFG.”
And They’re Not The Only Ones…
Prizm Systems
Relied on a strong buyer-manufacturer relationship and needed a platform to find and nurture those relationships.
P&W Foundry
Needed more leads to increase their customer base.
Amos Industries
Needed a way to generate consistent, high-quality leads to grow their business.